Sep 02, 2026
On November 5th, the Asia-Pacific (Guangzhou) Pet Sourcing Fair China (referred to as "PSC ") grandly opened at the Guangzhou Poly World Trade Expo Center! This edition of the exhibition features four pavilions, with over 300 pet and aquarium exhibitors from more than 20 countries and regions gathering together, and has attracted professional buyers from over 70 countries. It presents a high-standard professional B2B trade show to the industry. Concurrently, the PSCC Global Pet Supply Chain Conference will be held, including seven high-level international forums and salons, with more than 50 industry experts and scholars sharing hot topics in the pet industry over the three-day exhibition period. The content ranges from global market insights, international trade patterns, to international pet food & product trends, and then to export channels targeting specific markets, allowing pet industry professionals to gain an in-depth understanding of the development trends of the global pet market. Together, they create an international pet trade event that gathers development trends and business opportunities.
01
Premium Pet Sourcing Platform B2B Trade Show
PSC is a global, high-quality, and reliable B2B supply chain exchange platform created by pet industry professionals for the healthy and sustainable development of the industry. It is also a stage that focuses on the changes in the global market, explores diversified market development, and guides enterprises in multi-channel marketing and innovation. While consolidating China's position as the core of the global pet industry supply chain, this platform will also help enterprises to explore and cultivate more emerging markets for their products and brands, achieving multi-channel development in global trade. The PSC Pet Fair is not only a professional, efficient, and reliable B2B international pet exhibition that truly considers the industry perspective from the perspective of Chinese pet industry professionals, but it also provides a full process of services for Chinese enterprises and factories to go global. As a professional B2B trade show, the PSC Pet Fair is only open to professional pet product buyers, including international purchasing group merchants and audited domestic professional audiences. The first PSC Pet Fair gathered global super buyers such as Fressnapf, Laroy Group, Flamingo, Zooplus, Pets at Home, Tom & Co, B&M Retail, Chewy, Petsmart, Zolux, Petz Group, Nordic Pet Care Group, Placek, Martin, Petco, Pet Velu, Trendspark, Four Paws, Walmart, Sams and other well-known enterprises to visit during the three-day exhibition. In addition, buyer groups from Russia, Thailand, Malaysia, South Korea, Singapore, Indonesia, and the Philippines were organized to achieve international trade.
02
Gathering the Entire Pet Industry Supply Chain
The PSC Pet Fair brings together a large number of pet production and supply companies at the source, linking domestic core supply chain resources together. The PSC Pet Fair showcases a full range of products including dogs, cats, small pets, exotic pets, reptiles, and aquarium creatures, covering everything from raw materials, packaging, products to supply chain services. It demonstrates the strong supply chain capabilities and product advantages within the country, promoting the integration of industry resources upstream and downstream while vigorously expanding into the global market.
03
Brand Going Global, Meeting World Buyers
The PSC organizes over 40 professional international exhibitions and visiting groups throughout the year. Leveraging years of experience and advantages in helping pet brands go global, a "Going Global Support Plan" was established on the eve of the exhibition to further assist pet companies in exploring and cultivating more emerging markets, achieving multi-channel and diversified development in global trade. The first PSC Pet Fair intensified its invitation to professional buyers from emerging markets such as Russia, Thailand, Malaysia, South Korea, Singapore, the Philippines, Indonesia, and the Middle East, targeting pet importers, pet supermarkets, and distributors.
PSC is committed to the goal of "making Chinese pet companies global enterprises." To further support domestic pet companies in their international development, a "Brand Going Global Zone" was specially set up at the venue, gathering 23 pet brand companies such as Xiaopei, Pat, Benifei, Weishi, Xiupu, Huayuan, Haishang Yufu, Kano, Zaisan, Bernatianchun, Ganggu, Gaoye Family, Pet Family, REOLUS, Particle Forest, Cheepet, Jiacheng, Ocean Star, Z3 Petz, PURRY, LECHAT, Inne, and Hejing Sheng. On the morning of the first day of the exhibition, a "Brand Going Global" matchmaking event was held to connect overseas buyer groups with Chinese brands interested in going global, providing more possibilities and details for brand cooperation, with the aim of exploring the "first stop for going global" together with Chinese brands.
04
Exhibitor Branding Tags, PSC Facilitates Efficient Connection
To enhance the efficiency and success rate of trade connections between buyers and exhibitors, and to better showcase the strengths and characteristics of exhibiting companies in a clear and concise manner to professional buyers; also to enable professional visitors to obtain key information more intuitively and conveniently, the first PSC Pet Fair categorized and organized the advantages and features of participating companies based on market hotspots and demand before the exhibition. At each booth on-site, as well as in the visitor guide and proceedings, their exclusive tags can be seen, helping buyers quickly identify the characteristics and strengths of exhibitors. Through these tags, visitors can quickly pinpoint suppliers that meet their needs without having to inquire one by one, directly finding matching business resources, saving a significant amount of time and effort. This innovative move makes communication between exhibitors and visitors more efficient, allowing visitors to accurately filter out high-quality partners, while exhibitors can more effectively reach potential customers, opening up efficient channels for connection.
05
Small and Exotic Pet Industry Trends Forum Held Today
On the opening day of the PSC Pet Fair, the much-anticipated PSCC Global Pet Supply Chain Conference also kicked off simultaneously. As a high-profile pet industry development forum aimed at a global audience, the conference invited top guests from six continents to build a platform where Chinese and Asian pet industry professionals can have face-to-face exchanges with channel giants from around the world, gaining an in-depth understanding of global market demands and trends.
On the same day, the Small and Exotic Pet Industry Trends Forum, a sub-venue of the conference, was successfully held in the meeting area of Hall 1. At the forum, Zhang Yulin, the person in charge of pets and aquariums at JD.com, shared insights into the trends of the aquarium and exotic pet industries. Master Lin Jianxi from the University of Queensland in Australia introduced the advantages of new technological production processes in the application of reptile feed. Dr. Kaset Sutasha from the Faculty of Veterinary Science at Kasetsart University in Thailand provided an in-depth analysis of the current state of the exotic pet and bird market in Thailand. Lin Yihan, Secretary-General of the Reptile Branch of the China Small Animal Protection Association, detailed the current status and future development trends of exotic pet breeds in China.
Finally, a roundtable forum brought together the four guests to provide an in-depth interpretation of the current state, development trends, and future market opportunities of the small and exotic pet supply chain, offering a feast of intellectual collision.
