Sep 02, 2026
Stephan Plass, a senior expert with over 25 years of experience in the global pet industry, has confirmed his attendance at the PSC Pet Trade Fair to be held in Guangzhou from November 5th to 7th. He will deliver a keynote speech titled End to End Optimization of Product Launches at the main forum of the Global Pet Supply Chain Conference on the afternoon of November 5th.
Stephan Plass once served as Vice President of Non-Food Product Development and Sourcing, as well as Head of Asian Snack Business at Fressnapf, a leading pet retailer in Europe. During his tenure, he led the company to achieve an annual revenue of over 4 billion euros.
As a results-oriented leader in cross-border business, he has overseen cross-border operations spanning eight countries and managed teams in Germany and China. His areas of expertise cover strategic sourcing, supply chain optimization, and the development of private labels for more than 2,500 retail stores.
During his work at multinational enterprises such as Watsons, Metro Group, and Merck Group, he promoted digital procurement transformation and sustainable business practices, demonstrating outstanding capabilities in integrating resources across European and Asian markets.
With a global operational perspective, Stephan will conduct an in-depth analysis of end-to-end cost optimization strategies for products from design to entry into the end market. The content will cover key links such as packaging, design, logistics efficiency, and supply chain collaboration. This sharing is intended to help enterprises accelerate deal-closing, improve market success rates, and achieve efficient end-to-end management and control.
Stay tuned for his wonderful sharing to unlock the supply chain and management wisdom behind this European retail giant!
The PSC Global Pet Trade Fair is a high-quality B2B supply chain exhibition for the global pet industry. It is committed to creating an upgraded version of traditional trade exhibitions and serves as a diversified platform integrating trade, networking, knowledge sharing, cooperation, and win-win collaboration.
Its goal is to build an independent international exchange platform belonging to China's pet industry. This platform aims to assist Chinese manufacturers and brands in the pet sector in adapting to the new changes in the current international trade landscape, seizing new opportunities in import and export trade channels, and consolidating China's position as a core hub in the global pet supply chain. This year's exhibition covers an area of 50,000 square meters, gathers over 400 high-quality exhibitors, and is expected to attract professional visitors from more than 70 countries and regions to register for attendance.
Join hands with top-tier guests to explore global business opportunities — see you in Guangzhou this November!
